7 Business Models Reshaping How We Work, Live, and Create Value
Some of the most potent innovation taking place today does not involve breakthrough technologies, but rather the creation of fundamentally new business models. For most of history, these models were remarkably stable, dominated by a few key ideas, upgraded by a few major variations on these themes.
In the 1920s, it was the “bait and hook” models, where customers are lured in with a low-cost initial product (the bait: a free razor) and then forced to buy endless refills (the hook: blade refills).
In the 1950s, it was the “franchise models” pioneered by McDonald’s. Or take the 1960s, where we got “hypermarkets” like Walmart.
But with the internet’s arrival in the 1990s, business model reinvention entered a period of radical growth. In less than two decades, we’ve seen network effects birth new platforms in record time, bitcoin and blockchain undercut existing “trusted third party” financial models, and crowdfunding and ICOs upend the traditional ways capital is raised.
We are now witnessing seven emerging models slated to redefine business over the next few decades. And today, while countless businesses are anchored by a mentality of maintaining—competing solely on operational execution—it is more vital than ever to leverage these business models for success in the 2020s.
Each is a revolutionary new way of creating value; each is a force for acceleration. Let’s dive in.
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Πηγή: singularityhub.com




