3 ways leaders can win with soft power
My first crack at leadership, in the garage-band days of starting Politico, was often a disaster: I had two speeds — fast and faster — and it drove others nuts. No wonder we soon had a reputation as a sweatshop with a high burnout rate.
Why it matters: Since then, a revolution has unfolded, with soft power replacing hard power, EQ trumping IQ, purpose rivaling profit. It is upending how everyone leads — including me.
You simply cannot be a leader at any level for very long if you don’t adapt to these new realities with a soft-power mentality.
My backstory: I was a political reporter — self-absorbed, as reporters are — when I quit The Washington Post in 2006 to start a media company with two friends. My wife, Autumn, named it Politico, and I became the CEO. We turned an on-the-fly idea into a valuable company with 500 people, including reporters around the world.
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Healthy news tips
“How can we as readers help to contribute to a healthier news ecosystem?” — Finish Line reader Maria Agustina Sclarandi, a program manager in Menlo Park, Calif.
3 quick ideas:
- Stop sharing stories you haven’t read.It’s shocking how often we simply see a word or headline, get a dopamine jolt and share the story. Sometimes it actually makes the opposite point we think it does. D’oh!
- Stop doom-scrolling. Social media is the world’s largest buffet: Some of the content is good; lots of it is total garbage.
- Go straight to sources you trust. Find reporters and outlets with a track record for getting to the closest approximation of the truth — not just what youwish were the truth. Then stick with them.
We recommend Axios!
Each Thursday, Jim will tee up lessons learned — often the hard way — from founding, running and scaling two media companies, Politico and Axios, in these wild times.
Πηγή: axios.com
